Review: Tweet Cute by Emma Lord

I truly loved the way that Lord used the secret identity trope in Tweet Cute, through both the app and the Twitter feud. It was an absolutely delightful read.

Tweet Cute CoverMeet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming ― mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account.

Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t trying to duck out of his obscenely popular twin’s shadow, he’s busy working in his family’s deli. His relationship with the business that holds his future might be love/hate, but when Big League Burger steals his grandma’s iconic grilled cheese recipe, he’ll do whatever it takes to take them down, one tweet at a time.

All’s fair in love and cheese ― that is, until Pepper and Jack’s spat turns into a viral Twitter war. Little do they know, while they’re publicly duking it out with snarky memes and retweet battles, they’re also falling for each other in real life ― on an anonymous chat app Jack built.

As their relationship deepens and their online shenanigans escalate ― people on the internet are shipping them?? ― their battle gets more and more personal, until even these two rivals can’t ignore they were destined for the most unexpected, awkward, all-the-feels romance that neither of them expected. (Goodreads)Goodreads

I received an eARC of Tweet Cute via Netgalley in exchange for an honest review as part of a promotional blog tour. 

Tweet Cute needs trigger warnings for messy divorces, hospitalization of a grandparent, and cyberbullying.

I truly loved the way that Lord used the secret identity trope in Tweet Cute, through both the app and the Twitter feud. Lord is the first author I’ve read that managed to convey the realities of using the internet as a young adult while keeping the fantasy alive. They have to deal with getting outed to the entire internet and their classmates as the ones in charge of their family businesses twitters, and then Jack has to deal with people finding out he made Weazel. Being a teenager in today’s world is rough, honestly. I loved how that was clear in the novel while still being fun.

Pepper and Jack also had to deal with each of their families’ expectations for them and how to figure out who they actually want to be. I thought it was beautifully handled. Lord gave us an eminently ship-able romance in Tweet Cute and I loved it. I mean, their ship name is PepperJack. How cute is that? Also, I definitely want to try all of the recipes in this book.

If this sounds up your alley, I really recommend it. You can preorder a copy for yourself on Indiebound, Amazon or the Book Depository through our affiliate links.


Title: Tweet Cute

Author: Emma Lord

Publisher: Wednesday Books

Length: 368 Pages

Release Date: January 21, 2020

Rating: Recommended

Genre: Young Adult Contemporary Romance

Representation: Asian side character, mlm side character,


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